on Jan 3rd, 2008
Know Web 2.0
In the year and a half since, the term “Web 2.0″ has clearly taken hold, with more than 9.5 million citations in Google. But there’s still a huge amount of disagreement about just what Web 2.0 means, with some people decrying it as a meaningless marketing buzzword, and others accepting it as the new conventional wisdom.
This article is an attempt to clarify just what we mean by Web 2.0.
Following is the analogy for Web 2.0 by example:
Web 1.0 –> Web 2.0
DoubleClick –> Google AdSense
Ofoto –> Flickr
Akamai –> BitTorrent
mp3.com –> Napster
Britannica –> Wikipedia
Personal Websites –> Blogging
Evite –> Upcoming.org and EVDB
Domain Speculation–> Search Engine Optimization
Page Views –> Cost per Click
Screen scraping –> Web Services
Publishing –> Participation
Stickiness –> Syndication
Content Management–> Wikis
Directories (Taxonomy) –> Tagging (”folksonomy”)
Web 2.0 can refer to a perceived second generation of web-based communities and hosted services — such as social-networking sites, wikis, and folksonomies — which aim to facilitate creativity, collaboration, and sharing between users.
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