Archive for March, 2008

by Vishaal S Shah
on Mar 13th, 2008

Phishing goes Vocal

VishingWith users getting smart to phishing tricks, thieves find new ways to steal from you! Just as Internet users have started to learn not to divulge confidential information on websites, phishers move to new, uncharted territories with their newest weapon called “vishing”, as in “Voice Phishing”.

It uses Voice over Internet Protocol (VoIP) phones instead of a misdirected Web link to steal user information and private data. Here’s how “vishing” works and how you can protect yourself against it.

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by Vishaal S Shah
on Mar 13th, 2008

Brochure for Versatile Pharmaceutical Company

Kilitch DrugsKilitch, a pharmaceutical company based in Mumbai, has its services range from manufacturing to marketing a host of formulations in all dosage forms i.e. Solid, Liquid and Parenteral forms.

The focus of Kilitch brochure is mainly on the company’s role as contract manufacturers with emphasis on its infrastructural strength, manufacturing plants and management.

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by Malay Shah
on Mar 13th, 2008

Google to donate 3.5 million dollar to curb Polio

Google to donate 3.5 millionOnce in a while I saw an ad banner from Google rendering “Donate for Hurricane affected gulf areas”. Surprisingly nowadays many websites and companies are stepping into the noble cause of spreading awareness about some of the incurable diseases like AIDS, polio, tuberculosis and many more.

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by Vishaal S Shah
on Mar 13th, 2008

Website for Online Seafood Retailer

FrishFrish is a frozen foods brand in India of Alliance Foods Pvt. Ltd., a group company of Aqua Alliance. Frish aims at bringing frozen sea food and agro produce to the kitchens of Indian homemakers.

They have an extensive infrastructure in place for aqua culture and all their products are freshly produced from the farm and frozen through stringent processing operations. The company wanted its website to reflect its quality and traceability and build a stronger brand image in Indian households.

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by Malay Shah
on Mar 13th, 2008

Tools for Digg – Social Bookmarking

Digg ToolsDigg is a technology news website that combines social bookmarking, blogging, RSS and non-hierarchical editorial control. With digg, users submit stories for review, but rather than allow an editor to decide which stories go on the homepage, the users do and thereafter Digg can act as an online traffic generator for your link.

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by Vishaal S Shah
on Mar 5th, 2008

The Fortune at the Bottom of the Pyramid

The Fortune at the Bottom of the PyramidDid you know that your company could make a bigger profit by focusing on the market share consisting of people who form two-thirds of the world’s population? That the world’s fastest growing market is at the bottom and not the top of the fortune pyramid? ‘The Fortune at the Bottom of the Pyramid’ by C.K Prahalad prompts MNCs to look at globalization strategies through a new lens of inclusive capitalism.

The book reveals that the world’s most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid.

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