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Twitter, a micro blogging site, is a powerful social media platform. Here are few points on how the one can use twitter.

• Networking – The main problem with social media is that everyone wants to speak and no one wants to listen. The best way to network with people on twitter is Listen, Participate, Contribute and Evaluate. This is a constant process which you need to follow and when carefully done you will enjoy the juicy fruits.

• Branding – Social media is changing the branding exercise. Now bloggers know the brands by the people who work for them. Mere brand name does not always work. If you search for brands in twitter the most common thing that you will notice is brands are following more number of people than people following them. While if you search for the person of that similar brand there are more chances of getting vice versa result. In case you are wondering why the answer is they are not following the golden rules of Listen, Participate, Contribute and Evaluate.

• Research Tool – Whenever you have a doubt tweet about it. And very soon your followers answer to it. This also helps for research too.

• News that you use –Many of the big bloggers get their story from twitter. Besides this many news breaking on blogosphere is said to be from twitter.

• Traffic – This is one of the most common answers that you get from people when you ask them why are they on a social networking site or why do they tweet. At first there are very bright chances of you to get a decent traffic. But then again you should never forget that mere tweeting links will make your image as a spammer and not a real time networker. One must follow the golden rules as it will help him to understand the current trend, what people are looking for and much more.

Happy twitting!!!

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