Archive for July, 2008

by Malay Shah
on Jul 21st, 2008

New Feature in Google Keyword Tool

Google AdWords has added search volume statistics to its Keyword Tool. Non-AdWords publishers can use this Keyword tool to generate and refine relevant keywords that best suits a publisher’s business, product or service. These keywords can then be added into the publishers’ campaign.

With search volume data availability, AdWords publishers can easily estimate the number of search queries that matched the publishers’ campaign keywords when users performed searches on Google and its search network. The search volume data provides better insight into particular keywords’ monthly and average search volumes as compared to previous keyword tool.

Link: https://adwords.google.com/select/KeywordTool

by Malay Shah
on Jul 21st, 2008

Apple iPhone 3G – Review

Apple IPhone 3GOver the weekend, Apple sold one million 3G iPhones across the 21 countries in which it is available. The Apps Store also saw 10 million apps downloaded in the same time period. We can’t say this is a surprise… but it is sweet to see. Many people were able to get a hold of an iPhone 3G over the weekend and reviews has started to show up around blogosphere. Most of the reviews are favorable toward the phone but does raise concern over weak battery life when 3G data connection is enabled.

If you know what you’re looking for, the fastest way to get it is to enter keywords in the search field. To download an app, simply touch and hold the Install key. The phone will ask for your iTunes password, and then will automatically load the app. If the app maker charges a fee, the amount will be charged to your iTunes account.

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Conservation & Recycling Service

Conservation and Recycling Services Pvt. Ltd. is an energy conservation solution provider and consultant. They offer a range of services, right from energy management to installation for corporate, industrial and residential clients. They also sell high impact energy saving solar products.

The website we have designed for Conservation is a pure reflection of its vision of providing eco-friendly solutions. The home page itself welcomes with a vibrant and vital feel and this theme spreads across the entire website. The design treatment neatly captures the essence of working in harmony with nature, and at same time reflects their professional approach towards this endeavour. We have also ensured that the entire styling of the website is consistent with their vision of providing high impact energy saving solutions.

To visit the Conservation website, click here

Penta Consulting ServicePenta Consulting Services is a company dedicated to rendering professional services in human resource management to organizations. They develop and nurture a healthy human resource climate, by providing training and development inputs on the various areas of human resource management.

The corporate website for Penta Consulting Services works on multiple levels, focusing on different requirements of the company. Firstly we have designed it with the purpose of creating more awareness among its target audience – corporate clients and SMEs. The simple structure, smooth navigation and easy on the eye design have all been chosen specifically for this purpose.sa

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by Vishaal S Shah
on Jul 21st, 2008

Midnight’s Children wins hearts again!

Sir Salman RushdieSir Salman Rushdie’s ‘Midnight’s Children’ has done it again! It has won the prestigious ‘40-year Best of Booker Prize’ award. Considered one of the most important works of the modern age, this brilliant literary work has convincingly beat five other shortlisted works from the competition’s 40-year-old history.

And what makes this award even more special for the book is that it has received the ultimate accolade this time — the public’s vote. An online poll conducted saw readers pouring in their votes via internet and sms, casting a total of 36% majority win for Rushdie. Incidentally, it seems at least half of the voters were under the age of 35 – a reflection of the ongoing interest in quality fiction amongst younger generation.

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Viral marketing is considered as one of the most powerful methods of internet marketing and advertising. It refers to the method of promoting your products and services through the suitable distribution. This marketing technique is not just one of the successful online marketing methods but also considered as most economical method.

The principle behind the success of viral marketing is the number of users reached through the campaign. There are several viral marketing techniques that can be applied for an internet advertising campaign to succeed. Have a look at the following:

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by Malay Shah
on Jul 7th, 2008

Google Gets Better @ Flash

Adobe has been working to make Flash more indexable by search engines like Google, Yahoo and MSN. Google has recently rolled out better code for Flash, e.g. you’re now more likely to see useful snippets on Flash pages in Google’s search result pages.

Adobe has opened up the specifications for PostScript, Adobe’s font standards and their Acrobat/PDF format. Very few companies have been able to open up their specifications and still compete successfully against powerful competitors. Search Engine community is happy with this most recent change by Adobe and it will make things easier for search engines to index content in Flash files.

by Vishaal S Shah
on Jul 4th, 2008

Online Identity for Corporate Interior Designing Firm

Renuka InteriorRenuka & Associates provides design consultancy and project management services for both corporate offices and residential properties in India.

Renuka & Associates are renowned for their outstanding expertise, comprehensive service and quality execution. We have tried to bring out this feel by building up their brand identity, online and offline.  We started off by designing their stylishly elegant logo and business card as a part of house styling. We have also recently designed and launched their website.

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by Vishaal S Shah
on Jul 4th, 2008

Book Review – The Greatness Guide 2

The Greatness Guide 2The Greatness Guide 2 is an inspiring sequel to The Greatness Guide by Robin Sharma, one of the top 10 leadership gurus in the world.

What’s most interesting about Robin Sharma’ books and makes them different from ordinary inspirational books are perhaps the simplicity of his thoughts that translates into easy reading. Like this one.
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by Malay Shah
on Jul 4th, 2008

Mozilla Firefox 3 – Review

Mozilla FirefoxSurfers downloaded 8.3 million copies of the new Firefox 3 on June 16, the day it was launched. But, that number does not answer one crucial question: How good is firefox 3?

It is higher than other browsers & makes browsing a lot more pleasant, particularly Internet Explorer 6, which is what one could call “bloatware” – Software that has been bloated with all sorts of useless stuff. The earlier versions of Firefox quickly become quite popular as a viable alternative to IE.

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