Archive for December, 2008

by Vishaal S Shah
on Dec 30th, 2008

Revamping a Global Pharma Company’s Online Identity

Arch Pharma LabsArch Pharma Labs is a world-class provider of small molecule process chemistry and a leading API and drug intermediates manufacturer for the global pharmaceutical industry.

The revamped website for Arch Pharma Labs is an insight into what drives Arch – its passion and quest to make life easier for its customers. And this is reflected in the website’s design treatment with a careful attention to details. Like the easy navigation style, the simple yet uncluttered layout which makes it easy on the eye to access information, and the unconventional visual treatment which underlines the company’s focus on service.

Continue Reading »

by Vishaal S Shah
on Dec 30th, 2008

Bringing Display Solutions to life Online

Ultra SystemzUltra Display Systemz is an integrated exhibition display and signage solution company offering a diverse product range for corporates, retail businesses and media agencies. A new entrant in the market, what sets them apart from their competitors are their attractive product designs combining functionality with style, quality and cost effectiveness.

The website for Ultra Display is purely product oriented, showcasing their range, diversity and ability to meet different needs of different industries. The flash intro here works like a product catalogue, offering a glimpse of what the company has to offer clients and urging them to explore more.

Continue Reading »

by Vishaal S Shah
on Dec 30th, 2008

World’s Most Searched Topics in 2008

The end-of-the-year list frenzy has begun everywhere with the years most favourite and not so favourites being charted out. Even as the countdown for New Year starts, it’s great to look back and reminisce the year that’s gone by and seen so much. From the US Presidential elections to the Olympics, this was definitely an eventful year giving the world ample topics to hear, discuss and know more about online. So what has the world been searching for online the most during the last 366 days?

The Google Zeitgeist 2008 list shows global trends of what the world has its eyes on, and also give fascinating insight into local cultures and national psyches.

Continue Reading »

by Vishaal S Shah
on Dec 30th, 2008

Top 10 Gadgets of 2008

Imagine this.

A chair that is engineered to understand your body.

A gorgeously designed handset that lets you carry the world in your pocket.

A gigantic 50 inches of laser powered television that helps you save the world.

Sounds like gadgets straight out of a James Bond movie? Well, we are actually talking about the top 10 gadgets of 2008 that have wooed the world with its style, functionality, design sensibility and performance.

Continue Reading »

Kamman GroupKamman Group is a leading global producer, marketer and exporter of quality Ferro Alloys and Metal Powders, with operations based in India. They specialize in a niche segment of raw material manufacturing for all types of Welding electrodes.

The newly launched website for Kamman Group is all about taking its brand image one step further, online, by reaching out to a wider target audience. And this has been done by breaking away from the conventional design treatment. The emphasis here is more on the capabilities and qualities of the company which makes it a preferred partner of choice in the market. The product category listing right on the home page helps to drive focus towards their diverse offerings. The simple and smooth navigation makes accessing information much easier.

Continue Reading »

Bharat SerumBharat Serums is one of India’s leading manufacturer of biological, pharmaceutical and biotechnology products. It is also the first pharma company in India and only the 3rd in the world to develop a Biotech product for IVF treatment.

Following the launch of their new IVF product, Foligraf, the company wanted a product folder to be designed reflecting the features and uniqueness of this effective drug.

Continue Reading »

by Malay Shah
on Dec 15th, 2008

India Globally 4th in Internet Penetration

81 million Internet users in the world but India are at the 4th place globally. Figure is arrived at but for a country with at least 300 million of working population and many more to join, the figure looks less yet promising. US which has a population of 300 + million have 220 million Internet users.

Continue Reading »

by Malay Shah
on Dec 15th, 2008

Why Search Engine Marketing is so Important Today?

Benefits of Search Engine Optimization

It is very essential for your company’s marketing strategy over the web. Search Engine Optimization is the only most beneficial and fruitful way of reaching the high profit margins by marketing on the web. As the survey shows that 85% of Internet users find websites through search engines. To make your business more successful online, you need to start a search engine optimization campaign.

If you aren’t in the top 10 for your market, you are unlikely to get much traffic from any search engine. And Google is the most important search engine in the world today.

Continue Reading »