on Dec 15th, 2008
Brochure Designing for India’s Leading Pharma Company – Bharat Serums
Bharat Serums is one of India’s leading manufacturer of biological, pharmaceutical and biotechnology products. It is also the first pharma company in India and only the 3rd in the world to develop a Biotech product for IVF treatment.
Following the launch of their new IVF product, Foligraf, the company wanted a product folder to be designed reflecting the features and uniqueness of this effective drug.
The design approach taken for Foligraf folder is much different from that of normal medical brochures. The concept here is genesis of life through the help of science and technology – an idea that doctors can instantly relate to. This idea has been translated visually in an impressive manner, with strong branding of the product Foligraf as a better choice for life to begin.
A fresh, clean design with an international feel makes this folder striking and impactful.
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