by Malay Shah
on Dec 15th, 2008

Why Search Engine Marketing is so Important Today?

Benefits of Search Engine Optimization

It is very essential for your company’s marketing strategy over the web. Search Engine Optimization is the only most beneficial and fruitful way of reaching the high profit margins by marketing on the web. As the survey shows that 85% of Internet users find websites through search engines. To make your business more successful online, you need to start a search engine optimization campaign.

If you aren’t in the top 10 for your market, you are unlikely to get much traffic from any search engine. And Google is the most important search engine in the world today.

Here are some important elements are: 

  • Google supplies search results to some of the largest Internet search firms. This means if you have #1 ranking on Google, you most likely will have a #1 ranking on Yahoo, AOL, Netscape, and Earthlink too
  • Google is the most popular search engine in the world today. As of December 2002, Google indexes over 3 billion pages, has more than 150 million daily searches, and more than 60 million unique monthly visitors.

Achieving search engine positioning, just does not gives better Page Rank, but it increases web traffic on your site. This traffic may be some times fruitful and may help you in achieving better goals and Increases leads, sales and profits from your website. Search Engine Optimization improves your online presence and the SEO strategies also help in increasing your company’s reputation. And this reputation can also help you achieving customer confidence.

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