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	<title>zahir.in &#187; December 2007 &#8211; 1</title>
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	<link>http://zahir.in</link>
	<description>a creative obsession...</description>
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		<title>It’s Not About the Bike: My Journey Back to Life</title>
		<link>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/12/04/its-not-about-the-bike-my-journey-back-to-life/</link>
		<comments>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/12/04/its-not-about-the-bike-my-journey-back-to-life/#comments</comments>
		<pubDate>Tue, 04 Dec 2007 10:00:10 +0000</pubDate>
		<dc:creator>Vishaal S Shah</dc:creator>
				<category><![CDATA[212 Degrees]]></category>
		<category><![CDATA[December 2007 - 1]]></category>
		<category><![CDATA[Readers Nook]]></category>

		<guid isPermaLink="false">http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/12/04/its-not-about-the-bike-my-journey-back-to-life/</guid>
		<description><![CDATA[One of the greatest sportsperson of all time, Lance Armstrong’s Biography is nothing sort of a miracle. A story of grit, determination, courage, pain, strength (mental and physical) and a winning attitude, it has all the elements of a Hollywood movie.
It’s not about the bike but the story of Lance Armstrong, who becomes the symbol of success [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Lance Armstrong Biography" alt="Lance Armstrong Biography" src="http://www.phicreativity.com/212/20071201/images/lance-armstrong.jpg" align="left" />One of the greatest sportsperson of all time, Lance Armstrong’s Biography is nothing sort of a miracle. A story of grit, determination, courage, pain, strength (mental and physical) and a winning attitude, it has all the elements of a Hollywood movie.</p>
<p><span id="more-148"></span>It’s not about the bike but the story of Lance Armstrong, who becomes the symbol of success at a very young age, however, at the peak of his form and fitness, destiny strikes him the biggest blow of his life – cancer. A blow so powerful and fatal that would have left a mere mortal devastated – mentally, physically and monetarily.</p>
<p>But successful men are made of spirits that always rise to the toughest of the challenges life has to offer. Like a true champion, Lance fights against all the odds and not only overcomes the deadly cancer but once again participates in the Tour and creates world records which shall remain so for a very long time.</p>
<p>His fight against the cancer, his determination in getting back to the race and his desire for succeed is what this inspiring book all about.</p>
<p>This is a must for every book lover’s collection and I have lost count of the number of times I have gifted this book. Whenever I am down, a few pages of this book serve as the guiding light and motivate me to get up and give a knock out punch to the unfavorable odds.</p>
<p>Thank you Lance &#8211; it’s true, life is never about the destination – but the journey itself!!!</p>
<p><strong>Related Links:</strong></p>
<p>Buy book here:</p>
<p><a title="Buy Book Here" href="http://www.amazon.com/Its-Not-About-Bike-Journey/dp/0425179613/ref=sr_1_1?ie=UTF8&#038;s=books&#038;qid=1196761818&#038;sr=8-1" target="_blank">http://www.amazon.com/Its-Not-About-Bike-Journey/dp/0425179613/ref=sr_1_1?ie=UTF8&#038;s=books&#038;qid=1196761818&#038;sr=8-1</a></p>
<p>Lance Armstrong Foundation:</p>
<p><a title="Live Strong Foundation" href="http://www.livestrong.org" target="_blank">http://www.livestrong.org</a></p>
<p><font size="-1"><span class="a" /></font></p>
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		<title>Website for School-goers</title>
		<link>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/website-for-school-goers/</link>
		<comments>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/website-for-school-goers/#comments</comments>
		<pubDate>Wed, 28 Nov 2007 11:53:18 +0000</pubDate>
		<dc:creator>Vishaal S Shah</dc:creator>
				<category><![CDATA[212 Degrees]]></category>
		<category><![CDATA[December 2007 - 1]]></category>
		<category><![CDATA[Must visit]]></category>
		<category><![CDATA[Readers Nook]]></category>

		<guid isPermaLink="false">http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/website-for-school-goers/</guid>
		<description><![CDATA[
Schoolsahead.com is a portal dedicated to the school going kids. From games and sports to teacher’s corner and from role models to bulletin board and everything in between, Schoolsahead stands to become a favorite among the kids.
The website design effectively presents loads of content in a very appealing manner. Bright patterns, funky fonts and a [...]]]></description>
			<content:encoded><![CDATA[<p><img align="middle" title="Schoolsahead" alt="Schoolsahead" src="http://matrix/websites/212-degree/www/20071201/images/schoolsahead-logo.gif" /></p>
<p><a title="Schoolsahead" target="_blank" href="http://www.Schoolsahead.com">Schoolsahead.com</a> is a portal dedicated to the school going kids. From games and sports to teacher’s corner and from role models to bulletin board and everything in between, Schoolsahead stands to become a favorite among the kids.</p>
<p>The website design effectively presents loads of content in a very appealing manner. Bright patterns, funky fonts and a riot of colors – successfully create the look and feel desired for a website that aims at attracting the kids.</p>
<p><span id="more-144"></span>Categories like Study Time, Extra Classes, Fun Time and Assembly Hall make surfing a delight.</p>
<p>A user-friendly content management system makes it extremely easy to edit and update data. The website is crafted keeping in mind the possible interactive mode that could be added to the website in the near future.</p>
<p>All in all, the website is sure to keep the students hooked!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Audacity: The Free, Cross-Platform Sound Editor</title>
		<link>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/audacity/</link>
		<comments>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/audacity/#comments</comments>
		<pubDate>Wed, 28 Nov 2007 11:51:36 +0000</pubDate>
		<dc:creator>Malay Shah</dc:creator>
				<category><![CDATA[212 Degrees]]></category>
		<category><![CDATA[December 2007 - 1]]></category>
		<category><![CDATA[Readers Nook]]></category>
		<category><![CDATA[Tips-n-Tricks]]></category>

		<guid isPermaLink="false">http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/audacity/</guid>
		<description><![CDATA[Audacity is free, open source software for recording and editing sounds. It is available for Mac OS X, Microsoft Windows, GNU/Linux, and other operating systems. Learn more about Audacity&#8230; Also check our Wiki and Forum for more information.
 The latest release of Audacity is 1.3.4 (beta). Because it is a work in progress and does [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Audacity" alt="Audacity" src="http://www.phicreativity.com/212/20071201/images/audiocity-logo.jpg" align="left" />Audacity is free, open source software for recording and editing sounds. It is available for Mac OS X, Microsoft Windows, GNU/Linux, and other operating systems. Learn more about Audacity&#8230; Also check our Wiki and Forum for more information.</p>
<p><span id="more-146"></span> The latest release of Audacity is 1.3.4 (beta). Because it is a work in progress and does not yet come with complete documentation or translations into foreign languages, it is recommended for more advanced users. See New Features in 1.3 for more information about the 1.3.x beta series.</p>
<p>For all users, Audacity 1.2.6 is a stable release, complete and fully documented. You can have both Audacity 1.2.6 and 1.3.3 installed simultaneously.</p>
<p>Download Audacity 1.2.6 for Microsoft Windows:</p>
<p><a title="Audacity" href="http://audacity.sourceforge.net/download/windows" target="_blank">http://audacity.sourceforge.net/download/windows</a></p>
<p>More info on</p>
<p><a title="Audacity" href="http://audacity.sourceforge.net/" target="_blank">http://audacity.sourceforge.net/</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>See You At The Top</title>
		<link>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/see-you-at-the-top/</link>
		<comments>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/see-you-at-the-top/#comments</comments>
		<pubDate>Wed, 28 Nov 2007 11:50:19 +0000</pubDate>
		<dc:creator>Vishaal S Shah</dc:creator>
				<category><![CDATA[212 Degrees]]></category>
		<category><![CDATA[December 2007 - 1]]></category>
		<category><![CDATA[Must visit]]></category>
		<category><![CDATA[Readers Nook]]></category>

		<guid isPermaLink="false">http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/28/see-you-at-the-top/</guid>
		<description><![CDATA[See You At The Top (SYATT) combines international speaker &#8211; Eric Edmeades wisdom with real-life challenges.
An adventure seminar, SYATT represents the uphill climb of life. SYATT takes you beyond the four walls to the tallest mountains and the highest peaks of Kilimanjaro.
More&#8230;In a seminar like this, something that stays deeply etched in one’s mind is [...]]]></description>
			<content:encoded><![CDATA[<p><img title="SYATT" alt="SYATT" src="http://matrix/websites/212-degree/www/20071201/images/syatt-logo.gif" align="left" /><a title="Website for See You At The Top" href="http://www.ericedmeades.com/programs/SYATT/" target="_blank">See You At The Top</a> (SYATT) combines international speaker &#8211; <a title="Eric Edmeads" href="http://www.ericedmeades.com/" target="_blank">Eric Edmeades</a> wisdom with real-life challenges.</p>
<p>An adventure seminar, SYATT represents the uphill climb of life. SYATT takes you beyond the four walls to the tallest mountains and the highest peaks of <a title="Mount Kilimanjaro" href="http://en.wikipedia.org/wiki/Mount_Kilimanjaro" target="_blank">Kilimanjaro</a>.</p>
<p><span id="more-145"></span>More&#8230;In a seminar like this, something that stays deeply etched in one’s mind is the memories. The concept of this website is based on this idea. What else can best stand for memories than photographs?</p>
<p>The layout consists of photographs that serve as menu functions and design elements.</p>
<p>The look and feel of this website recreates the snow-capped Kilimanjaro peaks.</p>
<p>Complete with visual imagery and just the right words, the website sparks interest and makes you want to be a part of the SYATT adventure.</p>
<p>Is the vagabond in you raising its head?!?!?</p>
<p>Go ahead and check the program at <a title="SYATT" href="http://www.ericedmeades.com/programs/SYATT/" target="_blank">http://www.ericedmeades.com/programs/SYATT/</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Collateral Marketing Items Every Small Business Needs</title>
		<link>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/27/collateral-marketing-items/</link>
		<comments>http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/27/collateral-marketing-items/#comments</comments>
		<pubDate>Tue, 27 Nov 2007 19:46:57 +0000</pubDate>
		<dc:creator>Malay Shah</dc:creator>
				<category><![CDATA[212 Degrees]]></category>
		<category><![CDATA[December 2007 - 1]]></category>
		<category><![CDATA[Tips-n-Tricks]]></category>

		<guid isPermaLink="false">http://zahir.in/web-designing-india/outsource-to-india/website-developers/2007/11/27/collateral-marketing-items/</guid>
		<description><![CDATA[Over time, you’ll want to provide information about your company to lots of a variety of different people: employees, investors, existing and potential clients, and the media. Your company’s success depends in part upon how well you communicate that information. This, in turn, may depend upon how well you prepare collateral items, ranging from company [...]]]></description>
			<content:encoded><![CDATA[<p>Over time, you’ll want to provide information about your company to lots of a variety of different people: employees, investors, existing and potential clients, and the media. Your company’s success depends in part upon how well you communicate that information. This, in turn, may depend upon how well you prepare collateral items, ranging from company and product fact sheets to biographies of key employees.</p>
<p><span id="more-147"></span> Every business should always have the following eight items on hand, ready to distribute. Get them printed today.</p>
<p>1.    Company fact sheet. Potential investors, employees, analysts, and media people should be able to learn important facts about your business with a quick look at your fact sheet. A company fact sheet should include the following information:</p>
<ul>
<li>Date the company was founded</li>
<li>Location of headquarters and any affiliate offices</li>
<li>Names and brief backgrounds of founders and upper-level management</li>
<li>Contact information</li>
<li>Brief mission statement</li>
</ul>
<p>2.    Product fact sheets. Keep a fact sheet on file for each of your products or services. A product fact sheet should include the following:</p>
<ul>
<li>The product&#8217;s function</li>
<li>Distinctive features</li>
<li>Comparison to similar products on the market</li>
<li>Quality level</li>
<li>Reliability</li>
<li>Cost</li>
</ul>
<p>3.    Biographies on founders and senior management. Have a bio on hand for each founding member of the company, every senior manager, and each member of the board of directors. Bios should include:</p>
<ul>
<li>The person&#8217;s education</li>
<li>Relevant experience</li>
<li>Awards or honors</li>
<li>Publications that feature the team member or the team member&#8217;s work</li>
</ul>
<p>4.    Mission statement. A mission statement can motivate and direct employees; it will also give new hires an idea of how your company works. You can also show the statement to potential investors, lenders, or members of the media. If you need help crafting a mission statement, read Ten Tips for Writing an Effective Mission Statement.</p>
<p>5.    Company background. Whereas the company fact sheet essentially is just that? A list of facts? This document is written in paragraph form and should include more detail.</p>
<p>6.    Current list of clients and partners. This information may be of interest to investors and potential clients.</p>
<p>7.    Press kit. When you open your business or launch a new product, consider sending out a press kit. Press kits are also handy to pitch your business at a trade show. Your kit should include the following elements:</p>
<ul>
<li>Folder with your company&#8217;s logo</li>
<li>Personalized letter pitching your company, product, or service</li>
<li>Company fact sheet</li>
<li>Product fact sheet</li>
<li>Press release</li>
<li>Articles written about your company</li>
<li>Business card</li>
<li>Company background</li>
</ul>
<p>8.    Clip file. Someone in your office should collect and maintain any articles written about your company. Note: If you are thinking about mounting a PR blitz, consider hiring a PR firm to track where press kits were sent, to make sure they are received, and then to monitor the press for mentions of your firm.</p>
<p>Well, so the time you want to manage your marketing collaterals, call in the experts and let them do for you because, not only does it require knowledge, but most importantly it requires discipline over a long period of time.</p>
<p>Contact Mr. Milind Pradhanani at +91 22 2590 0555 or <a href="mailto:milind.pradhanani@phicreativity.com?subject=212%20degrees%20Inquiry">milind.pradhanani@phicreativity.com</a></p>
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