Archive for the 'July 2008 - 1' Category

Viral marketing is considered as one of the most powerful methods of internet marketing and advertising. It refers to the method of promoting your products and services through the suitable distribution. This marketing technique is not just one of the successful online marketing methods but also considered as most economical method.

The principle behind the success of viral marketing is the number of users reached through the campaign. There are several viral marketing techniques that can be applied for an internet advertising campaign to succeed. Have a look at the following:

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by Malay Shah
on Jul 7th, 2008

Google Gets Better @ Flash

Adobe has been working to make Flash more indexable by search engines like Google, Yahoo and MSN. Google has recently rolled out better code for Flash, e.g. you’re now more likely to see useful snippets on Flash pages in Google’s search result pages.

Adobe has opened up the specifications for PostScript, Adobe’s font standards and their Acrobat/PDF format. Very few companies have been able to open up their specifications and still compete successfully against powerful competitors. Search Engine community is happy with this most recent change by Adobe and it will make things easier for search engines to index content in Flash files.

by Vishaal S Shah
on Jul 4th, 2008

Online Identity for Corporate Interior Designing Firm

Renuka InteriorRenuka & Associates provides design consultancy and project management services for both corporate offices and residential properties in India.

Renuka & Associates are renowned for their outstanding expertise, comprehensive service and quality execution. We have tried to bring out this feel by building up their brand identity, online and offline.  We started off by designing their stylishly elegant logo and business card as a part of house styling. We have also recently designed and launched their website.

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by Vishaal S Shah
on Jul 4th, 2008

Book Review – The Greatness Guide 2

The Greatness Guide 2The Greatness Guide 2 is an inspiring sequel to The Greatness Guide by Robin Sharma, one of the top 10 leadership gurus in the world.

What’s most interesting about Robin Sharma’ books and makes them different from ordinary inspirational books are perhaps the simplicity of his thoughts that translates into easy reading. Like this one.
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by Malay Shah
on Jul 4th, 2008

Mozilla Firefox 3 – Review

Mozilla FirefoxSurfers downloaded 8.3 million copies of the new Firefox 3 on June 16, the day it was launched. But, that number does not answer one crucial question: How good is firefox 3?

It is higher than other browsers & makes browsing a lot more pleasant, particularly Internet Explorer 6, which is what one could call “bloatware” – Software that has been bloated with all sorts of useless stuff. The earlier versions of Firefox quickly become quite popular as a viable alternative to IE.

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Free Choice Enterprises

Free Choice Enterprises Pvt. Ltd. is a premier corporate learning and development service provider in India catering exclusively to the needs of corporate firms and small and medium enterprises. The biggest USP of their highly effective learning programs is that it is customized and designed in line with each organisation’s needs & business goals.

The company required a website that would act as an informative branding tool and showcase their wide expertise in training programs that ranges across critical organisational functions such as Leadership, Sales & Marketing, Finance and HR. Keeping this in mind; we have designed a website that highlights its competitive advantage, strengths and excellent expertise. And the theme used for this is ‘Growth, Balance and Transformation’ – the three focus areas that the company believes.

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