Are you optimizing your website for search engines like Google, Yahoo or MSN? You may have applied many tips and tricks but one of those, the importance of which is sometimes underestimated is sitemaps. Sitemaps are just a map of your site – i.e. on one single page you are revealing the site structure, its sections, the links between them, etc.
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Picnik makes your photos fabulous with easy to use yet powerful editing tools. Tweak to your heart’s content, then get creative with oodles of effects, fonts, shapes and frames. It’s fast, easy and fun.
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Finally, Yahoo has unveiled its own behavioural advertising platform. The behavioural targeting of ads by Yahoo has been around since the year 2000 but it was recently in year 2006 when the same was improvised with better technology in the US.
It’s said that behavioural targeting may also raise some privacy concerns as it means users actions taken on the websites are being tracked and shared with advertisers. On this issue Prashanth Mehta, vice-president (monetization) Yahoo Emerging Markets said “We have 500 million users globally on Yahoo! and we follow strict privacy policies. With Yahoo Behavioural Targeting, we will ensure that we are meeting local policies on user privacy”.
According to Mehta they have launched behavioural targeting because they believe that the market is ready for it.
According to the report, Yahoo tracks 4 different activities of its users:
1. Searched keywords or key phrases by Yahoo! users
2. Sites and content user have visited
3. Search and banner ads users have clicked
4. Microsites that user have visited
All this information is aggregated and a profile of each user is created so that relevant ads can be served to him on Yahoo’s network. For example, a user searching for a job on Yahoo Search or visiting the Yahoo India jobs page may be served search or display ads which offer him more job opportunities.
Personas for Firefox is an extension that adds lightweight theming to your browser.
Personas is a prototype that builds upon the ideas that:
- themes today are too hard to find, install and use
- graphic designers should be able to style the browser without having to code
- browsers can be more than just desktop software, they can include online components
- people just want their computer to be a little more fun and personal
Find the add-on here: http://labs.mozilla.com/2007/12/personas-for-firefox/

The web is more interesting when you can build apps that easily interact with your friends and colleagues. But with the trend towards more social applications also comes a growing list of site-specific APIs that developers must learn.
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The PriceAdvance Plugin for Firefox, in beta currently, finds better prices for the products you’re already viewing on any one of their supported merchant sites (Amazon.com, Buy.com, BestBuy.com, or CircuitCity.com).
It’s an easy way to compare prices available of various other sites like buy.com, walmart, J&R, Overstock, etc. It’s simple and easy to install.
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Audacity is free, open source software for recording and editing sounds. It is available for Mac OS X, Microsoft Windows, GNU/Linux, and other operating systems. Learn more about Audacity… Also check our Wiki and Forum for more information.
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Over time, you’ll want to provide information about your company to lots of a variety of different people: employees, investors, existing and potential clients, and the media. Your company’s success depends in part upon how well you communicate that information. This, in turn, may depend upon how well you prepare collateral items, ranging from company and product fact sheets to biographies of key employees.
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An electronic newsletter is a great way to build your business and stay in touch with your customers. Newsletters are an effective and cost efficient tool that every company needs in their marketing arsenal.
Here are six ways how your company can benefit from a newsletter:
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PicaJet is a powerful, feature-rich, but highly customizable and convenient digital photo management and image database software that will efficiently organize your fast-growing digital image collection.
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